Sunday, May 5, 2013


CRM

•Customers can web chat with “Personal Stylists” on the site.

•Returning customers can log into their account to be greeted by their name, check order status/history, change shipping/billing addresses and request catalogues.

•When consumers open a product page, J.Crew suggests other items you may like.

•Consumers can see the popularity of an item based on the number of pins and likes which are featured on the page.

•The company offers flat rate 8.95 shipping and free returns to stores or web.

•Customers can open a J.Crew credit card which allows the company to track consumers spending and offers consumers perks such as $25 for every $500 they spend.

•J.Crew posts look books and marketing on their homepage which consumers can shop directly from.

•Consumers can add items to their shopping cart and those items will remain there as long as the product is available or until the customer checks out. 



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