Sunday, May 5, 2013


J.Crew Value Proposition:


From it’s humble roots as a catalogue mailer offering clean cut all American apparel, J.Crew has developed into a cutting edge fashion brand. Today, they deliver consumers affordable, quality and chic clothing through 285 retail stores, 99 factory locations, a catalogue and an e-commerce site. 

J.Crew has become known for their use of color, pattern and texture applied to updated classics. They understands that the customer must always come first whether it be when designing their garments or the in-store experience. They mimic this quality product and service through all channels of their business.

Their philosophy is simple, "great product, great service at a great price."

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