Blogs, Advertorials & Trend Info
•J.Crew’s homepage shares their momentary vision and focus. They do so by sharing look books, new arrivals and gift guides.
•J.Crew Afficiando is a blog not published by the company but has become extremely popular with J.Crew junkies. The site shares trend, product and sales info with consumers.
•The company publishes a Tumblr featuring trend information, inspiration boards, partnership information and new ad campaigns.
•A recent advertorial was featured in Vogue’s February issue detailing J.Crew’s Fall 2013 Collection - Marrakech Express.
• A similar advertorial was also featured in Elle’s February Issue.
•J.Crew is active on many social media platforms including, Tumblr, Pintrest, Facebook and Twitter. On all of these sites they share their inspiration, favorite products and trend information. They currently have 993,838 likes on Facebook.
•Their website does not have a separate trend page.
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